Force Gurkha’s rival launched in India

Force Gurkha’s rival launched in India

Force Gurkha : In a daring move that’s set to shake up India’s competitive off-road SUV landscape, Force Motors has introduced its reinvented Gurkha, directly taking aim at the highly popular Mahindra Thar.

This robust SUV comes with genuine off-road credentials, eye-catching styling, and features tailored to entice adventure seekers who previously had limited choices in this niche market.

The new Force Gurkha makes its intentions unmistakably clear with a design focused on functionality while showcasing a unique aesthetic.

Its boxy shape features circular LED headlamps with integrated daytime running lights (DRLs), a standard snorkel air intake, and bold “GURKHA” branding on the grille—ensuring it stands out on the road.

Unlike urban-centric SUVs that superficially dabble in off-road capabilities, the Gurkha is fitted with real off-road features: high-profile all-terrain tires, an impressive ground clearance of 215mm, and short overhangs that create approach and departure angles of 37 and 33 degrees respectively.

It boasts an exceptional water wading capacity of 700mm, a feature that allows it to navigate river crossings where other vehicles might struggle.

“We’ve designed the Gurkha to be a true off-roader above all,” states Prasan Firodia, Managing Director of Force Motors.

“While it brings more comfort compared to earlier models, we haven’t compromised on the fundamental attributes that adventure enthusiasts look for.”

Force Gurkha Mechanical Credentials

Under the hood, the Gurkha is powered by a 2.6-liter diesel engine derived from Mercedes-Benz technology, generating 91 horsepower and a hefty 250 Nm of torque, paired exclusively with a 5-speed manual transmission.

While these figures might appear modest next to more road-oriented SUVs, the powertrain delivers torque at low RPMs—precisely where it’s critical for navigating tricky off-road conditions.

Its four-wheel-drive system includes selectable 4×4 with a low-range transfer case and manually locking front and rear differentials—features typically found in vehicles at a higher price point.

This configuration gives the Gurkha authentic capability in tough terrains, from slippery slopes to rock crawling situations.

The suspension system incorporates an independent double-wishbone setup in the front paired with a rigid axle and coil springs in the rear, effectively balancing flexibility for off-roading with reasonable comfort on paved surfaces.

Electronic features, such as stability control and hill descent control, are included but are designed to assist drivers rather than override their actions.

Force Gurkha Utilitarian Yet Comfortable Interior

Stepping inside, the Gurkha showcases a practical design while providing more comfort than one might expect based on its rugged exterior.

The interior features four captain’s chairs, ensuring individual seating for every passenger.

The dashboard has been revamped and is equipped with a 7-inch touchscreen infotainment system that supports smartphone connectivity, alongside physical buttons for crucial functions—perfect for dealing with muddy conditions.

Additional interior features include tilt and telescopic steering adjustment, power windows, central locking, and air conditioning.

Safety is addressed with dual airbags, ABS, rear parking sensors, and three-point seatbelts for all seats.

Vishnu Mathur, an off-road aficionado who attended the media drive, commented: “The interior feels well thought out for its intended use. It may not be luxurious, but it offers enough comfort for long drives to remote areas, and the materials seem durable enough to withstand mud, dust, and rough handling.”

Force Gurkha Market Positioning

Starting at ₹13.59 lakh (ex-showroom), the Gurkha is positioned as a specialized tool for adventure enthusiasts rather than a typical mass-market vehicle.

This price places it squarely against the Mahindra Thar, which has seen substantial success since its major overhaul in 2020.

Initially, Force Motors is offering a fully-loaded variant of the Gurkha in five attractive colors: Copper Red, Orange, Green, Grey, and White.

The company has also hinted at plans for three-door and five-door models with varying wheelbase options, set for future release.

Industry analyst Pratap Singh notes: “The off-road SUV market is relatively new in India but shows significant growth potential. The Thar has demonstrated there’s strong demand for true off-road vehicles that don’t break the bank. The Gurkha’s arrival provides buyers with a credible alternative that possesses its own unique character.”

Force Gurkha Dealer Network and Ownership Experience

To support the launch of the Gurkha, Force Motors has expanded its sales network, establishing 35 dealerships across key cities and popular off-roading locations.

The company offers a standard warranty of 3 years or 150,000 km, with service intervals set at every 10,000 kilometers.

For the burgeoning community of Indian off-road lovers, the Gurkha’s entry into the market marks a welcome increase in options within a segment that was previously dominated by just one product.

Only time will tell if it can rival the Thar’s exceptional market success, but its authentic features certainly ensure it will be taken seriously and not dismissed as merely another contender.

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